Elite Coaching for All Abilities

ELITE COACHING
FOR ALL ABILITIES

Online run coaching from a 2:08 marathon runner and team of elite coaches.

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Personalised one-to-one coaching, specific to you.

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Our Approach

Personalised plans from
coaches who have been there

JM Coaching was founded in 2013 by Jonny Mellor, 2:08 marathon runner and former British Marathon Champion alongside his team of experienced coaches who have competed at Olympic Games, World Championships and Commonwealth Games level. We take pride in bringing that elite-level expertise to runners of all abilities. Our training ideas fall in line with our own experiences as athletes competing all round the world and first hand experience of sharing our knowledge with all runners. Whether you're starting your running journey, or chasing a new PB, our coaching can help provide you with structure, guidance and support to achieve your goals.

Join our JM Coaching WhatsApp community and JM Run Club for extra motivation, accountability and become part of our fantastic community.

JM Coaching runners

What We Offer

How We Can Help

One-to-One Coaching

Personal Coaching,
Built Around You

Work directly with Jonny and his team. Choose from Bronze, Silver or Gold coaching packages, all delivered via TrainingPeaks with ongoing support via WhatsApp.

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Training Plans

Structured Plans for
Every Runner

Self-guided training plans for 5k, 10k, half marathon and marathon. Written by elite coaches, delivered via TrainingPeaks. Use our plan finder to get matched to the right plan.

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Testimonials

See What Our
Runners Say

From first-timers to sub-3 marathon runners, here's a few highlights of what our athletes have achieved. Don't just take our word for it, checkout our social channels or verified Google Reviews below.

★★★★★
Marathon
3:42 3:05

"I never thought sub-3:10 was possible for me — cutting 37 minutes off my marathon time has been genuinely life-changing."

Joanna Krol
★★★★★
Marathon
3:29 3:11

"I started working with Jonny in 2013 as his first ever coached athlete and we still work together today and have continued to improve year on year."

Camille Aryeteey
★★★★★
Marathon
2:53 2:44

"At this level the margins are tight, but Jonny's team found the gains I needed. Nine minutes off my marathon PB at 38 years old."

Alan Ladd
★★★★★
Half Marathon
81:58 75:13

"From 81 minutes to sub-76! I honestly didn't know I had that in me. The structured workouts to my watch were a huge help and well worth the investment."

Mike Smith
★★★★★
Half Marathon
97:33 91:51

"I have made huge leaps since working with Jonny and being part of the community. The consistency the coaching gave me made the difference."

Reece Higginbottom
★★★★★
Half Marathon
1:47 1:35

"Twelve minutes off my half marathon in one season. Adam adapted the plan perfectly around my busy work schedule to help me fit everything in."

Neil Fisher
★★★★★
10k
36:57 32:23

"I've been working with Jonny for a number of years and he's helped me PB around working long hours running times I always dreamed of."

Antony Hatswell
★★★★★
10km
37:56 35:48

"Adam’s half marathon plan was brilliant—well balanced around my lifestyle and easy to stick to. It helped me achieve a 4-minute PB and beat my goal time by 2 minutes. I’ve never felt more prepared for a race. "

Caitlin Young
★★★★★
5km
16:22 14:41

"Jonny has helped guide me from a 16:22 to the elite level running 14:41 over 5km. I've increased my mileage and consistency over the years."

Akkeal Chambers
Rated 5★ on Google Reviews View our reviews on Google

What Time
Could You Run?

Use our race predictor to find out your potential finish time based on your current fitness. In seconds, get a realistic target for your next 5k, 10k, half marathon or marathon.

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Know Your Pace.
Hit Your Goals.

Our easy-to-use pace converter is the quickest way to see how fast you're running in km and miles, and exactly what pace you need to hit your target time. No guesswork, just clarity.

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Justin Johnson

Insights

Running Insights

Coaching advice, training tips and race-day guidance from the JM Coaching team.

Marathon Training

How to Build Marathon-Specific Endurance Without Burning Out

The biggest mistake amateur marathon runners make is treating every long run like a race. Here's how elite coaches structure endurance work to build fitness without digging a fatigue hole you can't climb out of before race day.

Read more →

Race Strategy

Pacing Your Half Marathon: What the Elites Know That You Don't

Going off too fast is the single most common reason runners miss their half marathon targets. We break down exactly how to execute a negative split, what it feels like in the first four miles, and why holding back early is the bravest thing you can do.

Read more →

Coaching

Why Generic Training Plans Fail (And What to Use Instead)

A plan designed for the average runner is designed for no one in particular. We look at why generic marathon plans leave so many runners injured or undertrained, and what personalised coaching actually changes about your preparation.

Read more →
View all articles →

Got Questions?

Frequently Asked
Questions

We have three levels. Bronze is the entry point — a weekly plan via TrainingPeaks, unlimited WhatsApp and access to JM Run Club. Silver adds a kick-off call, pre-race calls and TrainingPeaks Premium for more regular feedback and contact. Gold is the most personal tier, with monthly one-to-one calls, GPS-synced workouts and race-day support. All plans are monthly rolling with no lock-in.

Most new starters go Bronze or Silver — they cover the essentials and suit the majority of runners well. Gold suits runners with a specific time goal or race target who want a very close working relationship with their coach. Not sure? Use the plan finder on our Services page for a personal recommendation.

For most runners, yes. The difference between structured, expert-led training and self-coaching is significant — you get progressive overload built correctly, an experienced eye on your data, accountability that keeps you consistent, and someone to flag injury risks before they become problems. Runners who invest in coaching typically progress faster and stay healthier than those going it alone.

Prices vary widely across providers. At JM Coaching, plans start from an accessible monthly fee — less than most gym memberships — and scale up depending on the level of contact and support you want. For a full breakdown of what's included at each level and the corresponding pricing, head to our Services page.

Your coach builds your weekly plan in TrainingPeaks, which syncs directly to your Garmin, COROS or Wahoo. After each session, your coach reviews your data and adjusts the upcoming week accordingly. Between sessions, WhatsApp is open for quick questions, niggles and feedback. Depending on your tier, you'll also have scheduled calls to review your training and plan ahead.

Absolutely. Coaching adapts to the runner in front of us, not a fixed template. Whether you've never run a 5k or you're chasing a marathon PB, we build your plan from scratch around your current fitness and goals. Our WhatsApp community and JM Run Club also provide extra support and motivation as you find your feet.

Plans are flexible by design. Coaches adjust around work, travel, family and anything else life throws at you — just drop your coach a message on WhatsApp and they'll adapt the week accordingly. Missing sessions is a normal part of real training; the key is communication and getting back on track, not trying to cram everything in.

Injury and missed sessions are a normal part of the coaching relationship — your coach has dealt with both many times before. They'll adapt the plan to reflect what's happened and support you back into training gradually. We'd always rather you take an extra rest day and return strong than rush back and make things worse.

At JM Coaching, WhatsApp is how you stay in contact with your coach between sessions — it's quick, direct and personal. You're not messaging a chatbot; you're talking to a real coach who knows your training. It's also how the wider JM Coaching community stays connected, sharing updates, race results and motivation with each other.

Yes — TrainingPeaks is the platform all plans are delivered through. A free account works well for entry-level coaching; Premium unlocks training load analytics and full performance data, which is recommended for getting the most out of your plan. If you're on Silver or Gold, Premium is included. We'll help you get set up as part of your onboarding.

JM Coaching was founded by Jonny Mellor — 2:08 marathon runner, former British Marathon Champion and international athlete. The wider coaching team includes athletes who have competed at Olympic Games, World Championships and Commonwealth Games level. All JM coaches hold UK Athletics qualifications and bring genuine competitive experience to their coaching.

Most runners notice improvements in how their training feels within 6–8 weeks of consistent structured work. For bigger goal targets — such as a sub-3 marathon — a full season build of 16–20 weeks is typically needed to peak at the right time. Consistency over time is what drives real progress, not quick fixes or short-term spikes.